Ideaflow: The Only Business Metric That Matters
Innovation is not an event; it’s a practice.
In Ideaflow, you’ll learn how to establish a brief daily creativity practice, develop thousands of great ideas on demand, run cheap, fast tests to determine which ideas will work, and persuade your team and organization on the importance of centering ideaflow.
“How do you invent the future? This book offers eye-opening and practical insights into how leaders can establish creativity as a daily practice and discipline in every organization to invent what’s next.”
Frederik Pferdt, Chief Innovation Evangelist at Google
Ideaflow
Special Bonus Chapter
Bonus Chapter:
How to Think Like Bezos and Jobs
Drawing upon biographies and insider stories, we break down several foundational tools that anyone -- regardless of industry, geography, or domain -- can apply to their work to increase the likelihood of breakthrough results.
You will learn:
How to find inspiration in unexpected places
The counter-intuitive approach to beating folks trying to put you out of business
How to ruthlessly evaluate your innovation portfolio
Turn critics into catalysts
How to make sure you don't lose your best ideas