Methods of the Masters

A blog on the art & science of creative action.

Guest User Guest User

Ask for More (Collaborating With GenAI for New Ideas)

“Think:Act Magazine” was curious about how I incorporate AI into my own creative process as a writer, so they visited my home studio to observe my workflow. What followed was a fascinating exploration of how I use multiple LLMs as collaborative partners rather than just tools. Fun to be featured alongside heroes of innovation like Astro Teller, Amy Edmondson, and the legendary design duo Charles and Ray Eames!

Read More
Jeremy Utley Jeremy Utley

Don’t Opt Out of AI

A recent study by American Management Association revealed that 58% of professionals feel "behind" in their AI adoption journey. While most folks know me as "the Beyond the Prompt guy," here's what you might not know: I struggle with this stuff too.

Read More
Jeremy Utley Jeremy Utley

It's Not An AI Problem. It's A You Problem.

Last week, I proposed a simple but fundamental shift: we need to stop thinking about AI as a technology rollout and start treating it like a new teammate. What I didn't fully explain is that this isn't just a semantic distinction. It produces measurably better results.

Read More
Jeremy Utley Jeremy Utley

Teammate, Not Technology

I’ve been seriously thinking about AI for over two years now, and I’m finally hitting my stride when it comes to my point of view. The fundamental shift I believe everyone must make is from thinking of AI as a technology, to thinking of AI as a teammate.

Read More
Jeremy Utley Jeremy Utley

Don't Keep the AI Expert Waiting

Still waiting on other people before you tap AI? Big mistake. This post exposes the silent tax of “AI inaction,” hands you the five‑rung ladder for turning any model into your on‑call mentor, and launches a seven‑day sprint that will hard‑wire the habit—so you can seize the advantage while everyone else is still scheduling meetings.

Read More
Jeremy Utley Jeremy Utley

Punish Inaction: Why Leaders Must Make AI Adoption Non-Optional

Last week, Shopify CEO Tobi Lütke released an internal memo that's been making waves. My take: this isn't just another tech CEO jumping on the AI bandwagon. It's the clearest articulation I've seen of a principle I've been exploring the past 18 months: the greatest risk with AI isn't failure—it's inaction.

Read More
Jeremy Utley Jeremy Utley

Exponential Ideaflow: Why AI Will Surpass Human Creativity (And Why That's OK)

I'm best known for my work on innovation, creativity, and entrepreneurship. My “shift” toward AI might seem like a radical departure. But it's not a shift—it's an evolution. Having taught and spoken to tens of thousands from ~100 countries in the last two years, I’m more convinced than ever that AI isn't separate from innovation; it's the most profound innovation platform of our lifetime.

Read More
Jeremy Utley Jeremy Utley

Take Your Own Job Before Someone Else Does

AI isn't coming for your job. But someone using AI almost certainly is. So why not take your own job before someone else does? It’s time to prioritize and systematize disrupting ourselves.

Read More
Jeremy Utley Jeremy Utley

The Most Important AI Role Has Nothing To Do With Code

When organizations think about AI transformation, they immediately focus on technical roles: data scientists, developers, prompt engineers. But what if the most important AI role in your organization requires zero technical expertise?

Read More
Jeremy Utley Jeremy Utley

Redefine AI: Amplified Intelligence, Augmented Intelligence

There’s only one right answer to the question, “Did AI help with this?” The shift to an AI-first mindset isn't just about saving time. It's about recognizing a fundamental truth: AI isn't a tool you might want to use. It's an amplifier you'd be reckless not to use.

Read More
Jeremy Utley Jeremy Utley

45 Minutes That Saved 20 Years: The Story of An Unlikely AI Hero

AI is transforming industries. Designers are compressing month-long workflows into minutes. Scientists are using AI to condense years of research into days. But what about decades into minutes? Meet Adam. He doesn’t have a LinkedIn account. But in 45 minutes, he built an AI tool that'll save his organization thousands of days of work every year.

Read More