
Demystifying the art & science of creativity, innovation and entrepreneurship.
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A recent study by American Management Association revealed that 58% of professionals feel "behind" in their AI adoption journey. While most folks know me as "the Beyond the Prompt guy," here's what you might not know: I struggle with this stuff too.
Last week, I proposed a simple but fundamental shift: we need to stop thinking about AI as a technology rollout and start treating it like a new teammate. What I didn't fully explain is that this isn't just a semantic distinction. It produces measurably better results.
I’ve been seriously thinking about AI for over two years now, and I’m finally hitting my stride when it comes to my point of view. The fundamental shift I believe everyone must make is from thinking of AI as a technology, to thinking of AI as a teammate.
Still waiting on other people before you tap AI? Big mistake. This post exposes the silent tax of “AI inaction,” hands you the five‑rung ladder for turning any model into your on‑call mentor, and launches a seven‑day sprint that will hard‑wire the habit—so you can seize the advantage while everyone else is still scheduling meetings.
Last week, Shopify CEO Tobi Lütke released an internal memo that's been making waves. My take: this isn't just another tech CEO jumping on the AI bandwagon. It's the clearest articulation I've seen of a principle I've been exploring the past 18 months: the greatest risk with AI isn't failure—it's inaction.
I'm best known for my work on innovation, creativity, and entrepreneurship. My “shift” toward AI might seem like a radical departure. But it's not a shift—it's an evolution. Having taught and spoken to tens of thousands from ~100 countries in the last two years, I’m more convinced than ever that AI isn't separate from innovation; it's the most profound innovation platform of our lifetime.
AI isn't coming for your job. But someone using AI almost certainly is. So why not take your own job before someone else does? It’s time to prioritize and systematize disrupting ourselves.
When organizations think about AI transformation, they immediately focus on technical roles: data scientists, developers, prompt engineers. But what if the most important AI role in your organization requires zero technical expertise?
Enjoy this guest post from Eric Porres, Head of Global AI at Logitech. It’s a fantastic personal story of how one business leader got a much-needed turbo boost by augmenting his own intelligence with AI.


Jeremy is a passionate educator, innovator, and inspirational speaker.
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The Paint & Pipette Podcast | Latest Episodes
Vivian Shen founded Juni Learning in 2017 to bridge the gap in education that exists between future-looking skills and what’s taught in the classroom. She is on a mission to provide students access to 1:1 teaching to ignite a passion for learning among all students – regardless of their interests and learning styles. In this episode, we talk about growing grit, getting comfortable with ambiguity, and knowing when it’s time to “burn your ships.”
Phoebe Yao is the Founder and CEO of Pareto, a software company that automates mundane tasks for business founders. With a company that operates in eight different time zones, Phoebe explains the importance of creating space for serendipity and chance encounters in the world of remote work and how she goes about this. We discuss the tension between breaking down barriers between work and personal relationships while also advocating for self-care and personal time.
Amy Yin is the Founder and CEO of Office Together, which delivers manager empowerment and scheduling tools to realize the full potential of a flexible workplace and make hybrid work, work. In this episode, Amy walks us through her decision to drop out of Harvard to join a start-up, and why she ultimately went back to finish her degree. She shares insights on knowing when you have the right idea, how to de-risk early hires, being a first generation Chinese founder, and her approach to “conscious leadership.”
Sabrina Kappe Ramos and Kim Schreiber are the Co-Founders of NeuroNav, a technology-enabled concierge service that curates individualized supports for adults with disabilities. In this episode, they talk about discovering the need for a co-founder (and falling in love with the right partner!), broadening the net of inclusion, and both the challenges and unique advantages of being a woman in the fundraising process.
Ellie Buckingham and Miri Buckland are the Co-Founders of The Landing, a digital space for visual curation. They have pivoted significantly since inception and have built a fantastically loyal user base in an entirely different arena than their original vision. In this episode, Ellie and Miri talk with us about knowing when to pivot, overcoming impostor syndrome, and preserving the “Quest Mentality” past the initial turbulence of getting a start-up off the ground.
Annie Stancliffe is the Founder and CEO of High Five, a reimagined nail salon on a mission to improve the lives not only of customers, but also employees. Inspired by “the now-infamous New York Times expose detailing the mistreatment of nail salon employees… Annie is committed to providing ethical treatment and fair pay for our nail techs and a modern, delightful service for our customers.” In this episode, she talks to us about preserving a spirit of creativity in the midst of routine operations, the decision to bootstrap her business, and how many delightful ideas are sparked by everyday observations of and interactions with her customers.
Noemie Delfassy is the Founder and CEO of Frecious, fighting for a better food system with healthy organic snacks made from locally sourced fruits and vegetables. In this episode, she talks about leaving an established career path to become an entrepreneur, discovering her life’s work, and deciding to anger seed investors in pursuit of a sustainable business model. She shares how she turned a supply chain disaster that threatened to derail her product launch into a PR campaign, and why she decided to bootstrap the business once she came to the US from Europe.
Laura D’Asaro is the Co-Founder of Chirps (as seen on Shark Tank!), a food company seeking to transform Americans’ dietary impact on the environment. She’s also the co-author of Project Startup #1: Eat Bugs. In this episode, she talks about reinventing social entrepreneurship, attempting to break world records for cancer research, and the early influences that shaped her as an entrepreneur. She also shares tips and tricks that she uses to generate new start-up ideas an an almost-daily basis!
Itziar & Maite Diez-Canedo are the Co-Founders of Via, a fantastic solution for hiring and onboarding global teams. In this episode, they talk about what it’s like as sisters leading a business, raising money as women, and how to extend your runway as a founder amidst early-stage product iterations. They talk about pivoting, about decompressing, and about the importance of trust in the co-founder relationship.
Ana Leyva is the Founder and CEO of Lelu, a radical new approach to bi-lingual education. In this episode, she talks about discovering her life’s work, building a business while being a mother, and rallying a tribe of collaborators to support her along through the start-up journey. She shares how she turns challenges into opportunities, and inspires us with a fresh vision of collaborating transparently with early customers, employees, and even children!
“Think:Act Magazine” was curious about how I incorporate AI into my own creative process as a writer, so they visited my home studio to observe my workflow. What followed was a fascinating exploration of how I use multiple LLMs as collaborative partners rather than just tools. Fun to be featured alongside heroes of innovation like Astro Teller, Amy Edmondson, and the legendary design duo Charles and Ray Eames!